The Roadmap of Design Strategy for Hong Kong manufacturing SMEs (Vol 2)

Since the beginning of the Industrial Revolution in the 18th century, people have generally regarded "industry" as an economic activity that involves processing raw materials into goods in factories, using mechanization and mass production processes to manufacture products. However, the changes in Hong Kong's industry over the years have shown how industrialists and businesses have continuously picked their brains to transform different parts of the production value chain, while struggling to survive, adapting to market changes, renewing and creating new products and services. On the contrary, this volume mainly focuses on some industries that have been traditionally viewed as having lower levels of industrialization while abandoning the concepts of "mechanized production" or "batch mode production". This book re-examine how these industries create new products and services. This includes not only the product design and brand building, as well as the introduction of new machinery and equipment for technical applications, but also the design of business models and strategies, production processes, team composition, and sales models. These industrial design thinking are leading Hong Kong's industry in the 21st century towards design excellence.