The Great Family Series: The Wing On Family: The Legacy and Innovation of a Century-Old Department Store Business

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The Great Family Series: The Wing On Family: The Legacy and Innovation of a Century-Old Department Store Business

China's historical emphasis on agriculture shifted during the late Qing Dynasty due to the gradual influence of Western culture. This led to significant changes in the country's economic landscape. In Zhuxiuyuan, Liangdu Town, Zhongshan County, Guangdong Province, the Guo family, originally farmers, recognized these changes and strategically adjusted their business pursuits. They sent sons Guo Le and Guo Quan overseas to establish the Wing On Fruit Stall, adapted to anti-Chinese sentiment in Australia by moving to Hong Kong and establishing a department store, and later expanded to Shanghai. The family's vision, courage, and entrepreneurial spirit expanded their business territory, but also encountered setbacks, revealing the challenges of responding and seeking change. The book focuses on recognizing change, responding to change, and seeking change, as well as examining the family's unity in virtue, telling the Wing On family's journey over a century.
Book Title The Great Family Series: The Wing On Family: The Legacy and Innovation of a Century-Old Department Store Business
Author Zheng Hongtai
ISBN 9789888676231
Book Language Chinese
Publication Date 2020-11-30
Publisher Chung Hwa Book Co., (H.K.) Ltd.
Keyword

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